Danish pragmatism meets data protection
We build tools that help organizations do the right thing with people's photos—without bureaucracy, complexity, or excuses.
Our mission
"I don't know where your photos are" is not an acceptable answer.
When someone asks "where are my photos?", organizations struggle to answer. Images live in scattered systems—websites, archives, social media, internal drives, cloud storage, email attachments, and forgotten backups.
Finding them all means searching every system manually. It takes days or weeks. And even then, you can't be certain you found everything. Missing one image isn't just an inconvenience—it's a compliance failure.
But more than compliance, it's a failure of trust. People deserve to know where their likeness appears. Organizations deserve tools that make providing that answer straightforward.
Ansikt exists because "I don't know" shouldn't be the only honest answer available.
For organizations
GDPR requires you to tell people where their photos appear across your systems. The 30-day deadline creates pressure. The scattered nature of images makes certainty impossible.
Compliance shouldn't mean hiring armies of people to manually search archives. It should be a capability built into how you work.
For individuals
The right to know where your face appears shouldn't require months of back-and-forth with organizations. It should be instant and complete.
People deserve real control over their digital presence—and organizations should be able to honour that control effortlessly.
How we're different
We're a Danish company with a distinctly Nordic approach: direct, competent, and unpretentious.
Plain speaking
We say what we mean. No corporate speak, no marketing fluff, no buzzwords that mean nothing.
Privacy by default
Danish data protection culture shapes everything we build. Privacy isn't a feature—it's the foundation.
Real promises
We make commitments we can keep, not flashy claims we can't. If we say it works, it works.
Direct approach
We don't oversell. We don't promise features until they're ready. We build reliable tools that work exactly as advertised, and we're honest about what we don't do.
What we believe
Transparency benefits everyone
Organizations using Ansikt are choosing transparency. They're not hiding what images they have—they're making it possible to show you. When organizations know where people appear in their images, they can give real answers—not guesses, delays, or uncertainty.
Technology should serve people
Face recognition technology can be used for surveillance or for transparency. We chose transparency. Ansikt helps organizations find photos for the people in them—not find people for the photos. The difference matters.
Compliance should be achievable
GDPR created important rights for individuals. But it also created obligations that many organizations can't practically meet with manual processes. We believe good tools should make compliance achievable, not just theoretically possible.
Consent shouldn't be all-or-nothing
When someone revokes consent, that shouldn't mean destroying the entire photo. Our Proxy can blur faces automatically—respecting individual choices without erasing memories for everyone else. One person's decision shouldn't delete the team celebration.
Data should stay in Europe
Biometric data is sensitive. It deserves protection under European law, processed on European soil, by a European company. We don't use US cloud providers. We don't transfer data outside the EU. This isn't a sales feature—it's a fundamental commitment.
100% EU-hosted
Ansikt is a Danish company headquartered in Denmark. Data protection isn't just a feature for us—it's part of our culture.
Headquartered in Denmark
EU data centers, no US providers
100% EU-hosted infrastructure
European infrastructure
Data processing agreements included
Data never leaves the EU
Clear documentation always available
Current status
The core platform is built and working. We're now refining the experience to ensure it's reliable, secure, and genuinely useful before making it publicly available.
This is exactly the kind of transparency we believe in—not launching features until they're truly ready, and being honest about where we are in the process.
In the meantime, you can help us improve by donating images to train our detection algorithms.
Want to learn more?
See how Ansikt can help your organization respond to GDPR requests with confidence and speed.
Related Features
Explore more ways Ansikt helps with privacy and compliance
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